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	<title>Comments on: London: the brand</title>
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	<description>Everybody Needs a Hug</description>
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		<title>By: Social Media Business Integration &#124; GraphicHug™ - Everybody Needs a Hug</title>
		<link>http://graphichug.com/2009/09/01/london-the-brand/comment-page-1/#comment-13291</link>
		<dc:creator>Social Media Business Integration &#124; GraphicHug™ - Everybody Needs a Hug</dc:creator>
		<pubDate>Tue, 19 Jan 2010 07:31:38 +0000</pubDate>
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		<description>[...] touched on the dubious phenomenon of crowdsourcing and of course the infamous London branding exercise last year by moving brands, but with regard to businesses embracing social marketing as a means to [...]</description>
		<content:encoded><![CDATA[<p>[...] touched on the dubious phenomenon of crowdsourcing and of course the infamous London branding exercise last year by moving brands, but with regard to businesses embracing social marketing as a means to [...]</p>
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		<title>By: James Chae</title>
		<link>http://graphichug.com/2009/09/01/london-the-brand/comment-page-1/#comment-4761</link>
		<dc:creator>James Chae</dc:creator>
		<pubDate>Wed, 02 Sep 2009 15:09:42 +0000</pubDate>
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		<description>branding as net-based reality show. interesting.

i am on the fence about this approach as well. on one hand -- it&#039;s democratic and a good attempt at being honest. however, it makes me nervous b/c it&#039;s inviting a whole host of cooks  into the kitchen.

we&#039;ll see. i trust london&#039;s taste.</description>
		<content:encoded><![CDATA[<p>branding as net-based reality show. interesting.</p>
<p>i am on the fence about this approach as well. on one hand &#8212; it&#8217;s democratic and a good attempt at being honest. however, it makes me nervous b/c it&#8217;s inviting a whole host of cooks  into the kitchen.</p>
<p>we&#8217;ll see. i trust london&#8217;s taste.</p>
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