basICColor equals powerful colour 

basICColorbull-412x291

basICColorGorilla-412x291

basICColorlion-412x291

basICColorshark-412x291

It’s not very often in my experience you see any purely graphic and illustration-based advertising out there these days. Not in the conventional sense anyway. Hence why this latest campaign for basICColour, a range of colour management software, really stood out for me. Bold, brave and gorgeous. Be sure to check out the creating ad agencies’ site as well. Unusual to say the least and quite the eye-full! Advertising Agency: Jung von Matt/Elbe GmbH, Hamburg, Germany Creative Directors: Andreas Ottensmeier, Harald Gasper, Sascha Hanke Art Director: Roman Mitterer Copywriters: Dirk Winkler, Christine Graf Published: June 20099

1 Comment:

  • Comment by Aurelie Vitoux — July 10, 2009 @ 3:21 am

    Very good illustrations!! and i totally agree, it’s the same here in France : purely graphic and illustration-based advertising is not a common thing! :(

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